My Work

The Sixth & Zero social campaign was in conjunction with the American Marketing Association at USI. For a brief two-week period, the VP of Consulting and I worked with the owner of Sixth & Zero to improve engagement on their Instagram. With the assistance of professional photography tools, Canva, and Illustrate we provided alternative posts that could be used to replace current vendor stock photos.

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CHE or the Indiana Commission for Higher Education, partnered with the digital marketing class of spring 2023 to market their Learn More Indiana organization as a resource for students, parents, and teachers. The class was divided into three distinct groups of seven to eight students, where each group created separate digital marketing campaigns. Students provided critiques regarding the Learn More Indiana website, created social media graphics and videos with Canva, and created email marketing campaigns with Constant Contact and Canva.

As a Marketing Administrative Assistant at First Federal Savings Bank, I've played a vital role in improving our department's efficiency and effectiveness. By sharing my insights and recommendations with my manager, I helped initiate contact with a third-party company to outsource supply management. This collaboration led to executive approval and streamlined processes across all ten locations and departments. Simultaneously, I've led the redesign of our website, ensuring it's user-centric, and created a captivating blog from our archive of eblasts. Moreover, I've taken the initiative to redesign LED digital signage across all branches, ensuring brand consistency and impact. Additionally, my creative input has enhanced various projects, including refining printed promotional materials.